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Author Archives: James Vickery

Outsourced NOC is not enough to keep your MSP customers happy

Infinite ScaleBy James Vickery5 September 2017Leave a comment

A modern IT service provider or MSP usually offers NOC (network operations centre) services as part of a contract with their customers.  Experienced MSPs know that addressing network and server alerts before their customers are impacted is a valuable offering and can prevent a disaster occurring. Some MSPs handle this by having an on call…

The 5 reasons outsourcing your MSP Helpdesk will transform your business

Infinite ScaleBy James Vickery29 August 2017Leave a comment

The MSP industry has changed radically, much faster than any other sector.  As a result, IT providers also need to change and adapt in order to continue to grow revenue and maximise profit. One notable trend worth considering is the shift to outsourcing helpdesk and NOC services.  Roles such as dispatch, Level 1 and Level…

3 keys to growing your MSP Sales exponentially

Infinite ScaleBy James Vickery22 August 2017Leave a comment

One of the top questions we get on our website is how does Benchmark 365 help grow MSP sales? We know MSP’s face numerous challenges.  There is more competition in the IT space than ever before, new players are entering the market and there is a constant threat of software-as-a-service providers who can diminish the…

From MSP Tech Star to Sales Superhero

Infinite ScaleBy James Vickery18 August 2017Leave a comment

Being a technically strong MSP owner can be a double-edged sword, costing your business thousands of dollars per month in new customer acquisition. On the one hand your customer’s value your ability to troubleshoot and solve I.T. problems, on the other hand it leaves you with less time for marketing and acquiring new clients. Finding…

Coders + MSP = A Profitable Match

Infinite ScaleBy James Vickery9 August 2017Leave a comment

Savvy MSP owners are seeing the opportunity to expand their offering grow new revenue streams to include web development, website management and coding services. Customer habits are changing and the traditional MSP model is under threat due to a decreasing dependence for hardware and server support. While customers spend less on internal IT they have…

Great MSP Staff – But does it translate to more profit?

Business GrowthBy James Vickery26 July 2017Leave a comment

Finding great people to work for your MSP is an essential part of having a successful IT company. Get the right people on the bus and everything should follow – right? But.. MSP staff are often expected to be heroes. They need to hold considerable expertise in servers, client applications and complex network infrastructure and…

How do MSPs target verticals – the 6 point checklist

Business GrowthBy James Vickery26 July 2017Leave a comment

It’s always a tough question – should your MSP go vertical or focus on a broader marketplace? Some MSPs find it difficult to get a foothold in to a specific market but once they break through they are able to focus their marketing, sales activities and product development on a single community of businesses leading…

Welcome to the Benchmark 365 Blog

Benchmark 365By James Vickery24 July 2017Leave a comment

Hello!! We are very excited to have you here. First things first.. if you’re an MSP or IT service provider you’ve come to the right place. Our sole intention is to help IT businesses find the right levers to reduce cost, grow revenue, scale and most importantly – profit. After 15 years of running a…

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